After 40 years using the same ketchup packet design we've all used at one point or another, Heinz has announced that they have redesigned the ketchup packet.
The new design will have three times as much ketchup, a tear off part at the top for squirting onto sandwiches, and a pull off part at the bottom if you want to use the ketchup inside for dipping.
Dipping is now a part of American culture. We're no longer just squirters, we're also dippers.
See a photo of the new design courtesy of NBC's Today Show: Click here